Measuring the contributions of brand to shareholder value (and how to maintain or increase them)

J Gerzema, E Lebar, A Rivers - Journal of Applied Corporate …, 2009 - Wiley Online Library
Since 1993 Young & Rubicam has invested over $130 million in collecting and interpreting
data on consumers' perceptions of some 44,000 product and service brands in over 50 …

Art in the bark: Indigenous carved boab trees (Adansonia gregorii) in north-west Australia

…, B Garstone, R Bedford, J Bedford, A Rivers… - Antiquity, 2022 - cambridge.org
… by co-author Anne Rivers. Anne and her three siblings were removed to the Forest River
Mission in Western Australia in the mid twentieth century and, thus, Anne did not grow up in her …

Are Brands Wasting Money On Sport Sponsorships?: A New Look at Brand Personality, Brand Equity, and Official Sponsorship Effects

…, KL Keller, A Rivers - Journal of …, 2021 - journalofadvertisingresearch.com
Marketers pour millions of dollars into sport sponsorship and need a better understanding of
its effects. Consumers evaluate brands at different sponsorship levels as part of a broader …

From Hebe to Hippolyta: Anne Rivers Siddons' Novels

L York - The Southern literary journal, 1985 - JSTOR
Each of the three novels of Anne Rivers Siddons is concerned with a view of womanhood,
and in one of them she offers labels that characterize the beginning and ending stages of …

Anne Rivers goes to war

JAS Barefoot - American Bankers Association. ABA Banking …, 2002 - search.proquest.com
Anne Rivers, the fictional bank officer introduced to readers in the fune 200] article, “The banker,
… in which jo Ann brings her experience to bear on the challenges that Anne Rivers faces. …

Anne Rivers tries the" high-wire"

JAS Barefoot - American Bankers Association. ABA Banking …, 2003 - search.proquest.com
… What compliance crisis should Anne face next? Come up with the plotline that is used for
our next Anne Rivers instalment and we'll send you a $100 savings bond. Submit your plot …

What you can learn from Ann Rivers' predicament

JAS Barefoot - American Bankers Association. ABA Banking …, 2002 - search.proquest.com
… A commentary on an article detailing the experiences of Anne Rivers, fictional bank officer, …
The travails of Anne Rivers' bank illustrate some of the ways these new efforts will be difficult…

Institutes, Trained Nurse & Hosp. Rev., 175, 176 (Aug.), 1932. In a Nutshell-The public has never scrutinized health department budgets

AC Rivers, HMW Need - ncbi.nlm.nih.gov
Physicians and public health nurses have spent too much time examining or inspecting
school children and finding defects. The important thing is to get the defects corrected. More …

Jo Ann's afterword: What can you learn from Anne Rivers' predicament?

JAS Barefoot - American Bankers Association. ABA Banking …, 2001 - search.proquest.com
Jo Ann's afterword: What can you learn from Anne Rivers' predicament? Jo Ann's afterword:
What can you learn from Anne Rivers' predicament? … As Anne Rivers found, the …

Siddons, Anne Rivers. Islands

J Wilkinson - Booklist, 2003 - go.gale.com
Siddons is the best-selling author of 14 novels, and her work is often lauded as moving and
powerful. How about smarmy and lame? How else to describe her latest, set in the Carolina …