PT - JOURNAL ARTICLE AU - Thomas, Randall K. TI - Fast and Furious … … or Much Ado About Nothing? AID - 10.2501/JAR-54-1-017-031 DP - 2014 Mar 01 TA - Journal of Advertising Research PG - 17--31 VI - 54 IP - 1 4099 - http://www.journalofadvertisingresearch.com/content/54/1/17.short 4100 - http://www.journalofadvertisingresearch.com/content/54/1/17.full SO - J Advert Res2014 Mar 01; 54